Kroger launches private programmatic advertising marketplace
Kroger is rolling out a new program that uses purchase data to target and measure…
The 2010s – the frontier of digital advertising
The rise of digital advertising in the 2010s provided more and more opportunities for marketers…
In-game advertising purchases: CAP and BCAP publish new guidelines
What is the problem? Advertising in the virtual world has real consequences. CAP and BCAP…
Future developments in the pay-per-click (PPC) advertising market,
DeepResearchReports has uploaded a latest report on the Pay Per Click (PPC) Advertising Industry from…
IAB and PwC study finds digital advertising ready to be reinvented to help meet consumer expectations
Six months after the initial study: consumers want more utility; Loom of confidentiality rules; and…
THC Food, Beverage, and Cosmetics Advertising in California – Media, Telecommunications, Computers, Entertainment
United States: THC Food, Drink, and Cosmetics Advertising in California October 15, 2021 Klein Moynihan…
How Brands Can Improve Their Return On Investment During Indian Holiday Season | Advertising
The upcoming holiday season in India is the highest consumer spending season for Indian consumers.…
Global Online Display Advertising Platform Market Size, Global Industry Trends, Share, Demand, Growth Opportunities, Industry Revenue, Future, and Business Analysis by Forecast – 2027
“A SWOT analysis of Online display advertising platforms, Professional investigation report including analysis of major…
Programmatic Advertising Platform Market Size, Growth and Key Manufacturers – Adobe Systems Incorporated, Rubicon Project Inc., DataXu Inc., AppNexus Inc., Yahoo! Inc., MediaMath Inc.
New Jersey, United States, – The Programmatic Advertising Platforms Market is expected to increase at…
Could Facebook sue whistleblower Frances Haugen ?, Marketing & Advertising News, AND BrandEquity
Francoise HaugenFacebook recently took a harsher tone on whistleblower Frances Haugen, suggesting the social network…