Trucking Moves America Forward, the industry-wide image and education movement, thanks America’s professional truck drivers with its annual #ThankATrucker campaign during National Trucker Appreciation Week, September 11-17.
The campaign, which encompasses outdoor, broadcast and digital advertising, aims to educate the automotive public about the essential work of the truck driver as heroes of the highway, and trucking’s overall contributions to American communities and the national economy. It also highlights the jobs available in trucking.
“TMAF is proud to host our annual #ThankATrucker campaign to thank America’s truckers for their continued hard work – not just during NTDAW, but every day,” said Kevin Burch, TMAF Co-Chairman and Vice President of Government and Corporate Affairs. sales at MTS. . “The U.S. trucking industry has faced many challenges over the past year, including a bottlenecked supply chain and increased consumer demand. Despite the challenges, truckers remain on the front lines, delivering all the essential goods our communities rely on to keep the country supplied and the economy running.
As part of the annual billboard advertising campaign, TMAF has partnered with state trucking associations and organizations to display custom billboards along highways and freeways in a few dozen markets. Across the country.
Billboards can be seen on highways in Bentonville, Clarksville, Forrest City, and North Little Rock, Arkansas; Northern Idaho; ft. Wayne, Indianapolis and Terre Haute, Indiana; Cedar Rapids and Des Moines, Iowa; Louisville, Kentucky; Alexandria, Houma-Thibodaux, Lafayette, Monroe and Shreveport, Laouisiana; Minneapolis/St. Paul, Minnesota; Buffalo and Latham, New York; Las Vegas and Reno, Nevada; Dayton, Ohio; Memphis and Knoxville, Tennessee; Houston, Corpus Christi and San Antonio, Texas, and Blackstone and Keysville, Virginia.
As part of the education campaign, TMAF will thank truckers and share industry facts over the airwaves of Red Eye Radio, Westwood One Sports and Westwood One Talk. TMAF’s social media channels, including Facebook, Twitter, instagram, LinkedIn, and ICT Tac will display graphics and educational messages as part of the campaign.
To see all of this year’s #ThankATrucker campaign ads, click here.