The pursuit of the best quality livestock has always been a dream of the farming community, as their livelihoods and their livelihoods depend to a large extent on agriculture and related activities such as dairy production. , poultry and fodder. Bearing this in mind, the UT administration came up with the original idea of organizing a livestock trade fair – “Pashudhan Vyaapar Mela” to provide a one-stop destination for the sale and purchase of livestock. quality that will strengthen J & K’s dairy sector. The intention was to bring high yielding livestock breeds to the doorstep of farmers and dispense with the need to venture outside the TU in search of quality animal breeds. Animal and sheep breeding sector with an additional source of income for farmers, the administration of UT has developed a plan to provide a single platform for all stakeholders in addition to fully exploiting the potential of J&K in the production of milk, fodder and sheep. This will drastically reduce imports in addition to filling the demand and shortage of supply in the poultry sector and creating jobs by attracting new entrepreneurs, as mentioned by LG during the Vishal Pashudhan Vyapar Mela held in Hiranagar Kathua.
Initially, the event was held on a pilot base in Nagri and Hiranagar in the Kathua district which received an overwhelming response from the farming community in addition to livestock owners from the neighboring states of Punjab, Haryana, Himachal Pradesh and others. This movement of UT administration aimed to showcase high quality breeds of cows, buffaloes, sheep, goats etc. In addition, the provision of facilitating the sale / purchase of animals, awareness of all government programs for the welfare of farmers, animal health control, labeling and insurance of animals after the sale and purchase are also taken into account. as a focal point for hosting Mega Livestock Trade Fair as it is easily accessible, accessible for UT farmers who otherwise had to spend a lot of their precious time and money in search of good quality livestock. The flagship event which is now a monthly affair has become a real eye-catcher as the only event of this magnitude offering many opportunities for farmers in Jammu and Kashmir.
From being a regular business, now the Pashudhan Vyapar Mela goes hammers and pliers across the region as it is not only limited to the livestock trade but will also facilitate the doubling of farmers’ incomes through the adoption of better practices, genetic improvement of animal milk, latest technical interventions and good management of high quality dairy animal breeds. Not even a year has passed since the start of the event; The results of this initiative by the UT administration are very promising and encouraging, judging by the prosperity it has brought to the lives of farmers who have benefited from many programs such as the Integrated Dairy Development Program ( IDDS), Integrated Poultry Development Program (IPDP), Integrated Fodder Development Scheme (IFDS), Integrated Sheep Development Scheme (ISDS) in addition to free vaccination against foot-and-mouth disease minimizing the associated risks. On her own, Kathua has seen a dramatic increase in the establishment of IDDS units (each unit comprising 5 animals) from last year’s tally of 78 units to 142 units (710 animals) so far in the current year with two months remaining. The distribution of IDDS beneficiaries in Kathua district includes 31 units from Nagri, 28 from Barnoti, 26 from Marheen, 20 from Kathua, 11 from Mahanpur, 6 from Basohli, 6 from Keerian Gandyal and 1 from Nagrota Gujjroo and 1 of Hiranagar blocks respectively.
Likewise, farmers in other districts of J&K UT have also taken advantage of the opportunity to purchase breeds of cows, buffalo, etc. high quality to these Pashudhan Melas, which includes the purchase of 106 animals by farmers in samba district, 690 from Jammu, 56 from Rajouri, 36 from Reasi, 39 from Udhampur, 43 from Ramban, 84 from Doda, 44 from Poonch, 54 from Srinagar, 47 from Baramulla, 21 from Ganderbal, 20 from Shopian, 70 from Kupwara, 5 from Kulgam, 15 from Budgam, 14 from Bandipora and 21 from Anantnag districts respectively. Telling his success story, progressive farmer Kewal Krishan Khajuria of the Nagri Block of Kathua District called the administration’s initiative a revolutionary step to bring effervescent and seething changes in the lives of farmers who are eager to explore avenues in the dairy sector. “With the technical know-how provided by the team of experts from the District Animal Husbandry Office Kathua, I managed to create a dairy unit by purchasing 40 animals under IDDS bearing the name and style M / s Krishna Kamdhenu Dairy and by providing more than 3.5 quintals of milk daily to JKMPCL which was founded with the help of the Gujarat Dairy Cooperative Amul in 2004 to empower milk producers in the territory of the Union of J&K.
Another farmer, Sayed Ali Chaudhary of Block Marheen, who has created 8 units under IDDS, expressed his happiness in obtaining quality animal breeds through Pashudhan Vyapar Mela, which brings him a good income. While expressing his gratitude to the administration, he said: “Pashudhan Vyapar Mela is transforming the lives of people associated with agriculture / farming on an unprecedented scale”. Pashudhan Vyapar Mela said the initiative has generated a huge response from all over, as farmers everywhere in J&K UT have been enjoying the benefits of this platform. He revealed that the provision of a mobile veterinary clinic will soon be launched in the district, which will offer home delivery to farmers in need. 125 housing units have been approved by the department. He further stated that in addition to providing a quality livestock trade, the platform also offers a helping hand by providing information and related documentation on best farming practices and relevant machinery to improve their bottom line. .
Deputy Commissioner Kathua, Rahul Yadav, said the event also emphasizes educating farmers on the latest breeds of cattle in addition to providing opportunities to obtain the best breed of cattle as well as exposure to the latest agricultural practices. He said these Melas play an important role in grooming livestock owners who can get ideas and expertise from outside breeders. quickly. The Department of Animal Husbandry has taken a series of measures to enable farmers and livestock owners to adopt dairy farming which has a huge demand in the market. The platform offers a wide range of opportunities for young people to come forward and start their dairy units under the Integrated Dairy Development Scheme (IDDS) which provides the necessary expertise and machinery at subsidized rates.
The decision to reorganize several programs through agriculture and related sectors, coupled with the introduction of Pashudhan Vyapar Mela, has resulted in a huge increase in milk production in recent times. The goal is to make Jammu and Kashmir self-sufficient in milk production which currently imports more than 25% of the total consumption of the neighboring states of Punjab and Haryana. LG, during the inauguration of the event in Hiranagar, cited a research paper on the evolution of the agricultural and horticultural system of Jammu and Kashmir published in the American scientific journal “Heliyon”, which acknowledged the development current history in the agriculture sector in UT. The Lieutenant Governor attributed the determined efforts of government officials and the farming community to this unprecedented development. With the vision of UT administration, the initiative of Pashudhan Vyapar Mela benefits farmers by realizing their aspirations, thus advancing in the direction of their development and increasing their income by multiplying. This good governance initiative of the UT administration highlights the enormous potential that J&K holds for growth in the agricultural and related sectors in addition to contributing to the raw happiness of the farming community.